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W_CM_0005 - Define Role of a Category

W_CM_0005 - Define Role of a Category

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In this IMG activity, you define the role of a category. The role determines the priority and importance of a category. The role assignment at category level applies to all the nodes in the category structure.

The standard delivery contains the following roles, in accordance with the proposals by ECR Europe in the Category Management Practices Report:

  • CONVENIENCE
  • DESTINATION
  • PREFERRED
  • SEASONAL CONVENIENCE
  • SEASONAL PREFERRED

You can define additional roles as necessary.






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